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Is Your Website Working for or Against You?
This week we will review how to assess your website for your internal and external audience. When someone visits your website, you have 7 seconds to convince them to keep scrolling. Many organizations and churches built a website and then checked that box. But website interaction is constantly changing and if we don’t keep up, it sends a message that we aren’t current or organized. In this week's round table we will learn how to audit our websites for our different audiences and where content should be included and where it is sending damaging messages.
Conducting a Communications Audit
This week we will walk through how to conduct a self-evaluation communications audit to determine what your current messaging is really saying and doing for the level of engagement you receive from your stakeholders. If you wish more people knew, if you feel like people aren’t responding to the content you are sharing, this is for you. How we message and where we message is critical to building engagement as volunteers and donors. These tools can show you where you have room to improve and where you can lean into what you are doing well more deeply. Mitzie will walk you through the tool so you can do the audit yourself.
Systems and Technology to Strengthen Donor Relationships
Small details can make a huge difference. At this Roundtable, we'll talk about small adjustments to your fundraising efforts that can have a big impact. You'll leave with tips for technology tools and practical systems that help you work smarter while sustaining personalized donor connection. Join the conversation with your own favorite tip or technology tool that you've applied in your own fundraising strategy.