Many non-profit organizations say, “We can’t possibly invite people to give again? We already asked them for the year.” This forgets the fundraising axiom: The greatest reason people don’t give is because they were never asked! 

A Special Appeal allows your organization to invite donors with a specific, timely, and important reason to consider an additional gift. New donors will appreciate the specificity of the request.  Many of your regular donors will get excited about the appeal and take part.  

This month’s roundtable will provide a step by step process for engaging in a special appeal.

All sessions will be on Thursday at noon Eastern/11:00/10:00 Mountain/9:00 Pacific.

https://us02web.zoom.us/j/85637787511?pwd=aFRXM1NSWlFyVWIxRHl4THdFMFJxZz09

April 4 – Pre-Campaign Phase: Building a Case for Support

April 11 – Pre-Campaign Phase: The Giving Chart and Lead Gifts

April 18 – Public Phase: Motivating and Asking

April 25 -  Final Phase: Thanking and Storytelling