Controlling the Narrative of Your Organization

Organizations are what we present them to be. How we talk about our organization through intentional marketing and through unintentional day-to-day conversation (by staff and clients) will create the true perception of the organization. If we aren't telling the story, we are at the mercy of those who are...and if we aren't telling the story, and no one else is, it is as if we don't exist or matter. Controlling the narrative of your organization must be intentional, planned, and everyone on staff must see themselves as a development office regardless of their job title. During this workshop, we will talk about how to train all staff and develop key narrative points.